Amazon.ca is Canada's biggest ecommerce website. It offers Amazon Prime since 2013. However many Canadian customers also shop on Amazon USA, while a lot of sellers from there sell on Amazon Canada too. Amazon.ca launched the third-party marketplace in 2003, significantly expanding product selection. It has remained to be the strongest player in Canada, with eBay Canada in second.
Amazon marketplace launched in Canada in November, 2003.
962 new sellers this year, 192 per daySo far this year 962 sellers joined the Amazon.ca marketplace. This equals to 192 new sellers every day. During the last month alone 4,969 new sellers joined. However this is less than on other months this year.
89,451 sellers have products listed for saleThere are 89,451 sellers with products listed for sale. Although not all of them will have sales, as many are not price competitive. That's why only 29,212 sellers received a feedback review in a month. However during past 12 months 69,709 sellers received at least one feedback review. These three figures combined illustrate the size of the active sellers pool of the marketplace.
52% of sellers use Fulfillment by Amazon (FBA)Fulfillment by Amazon (FBA) is used by 53% of the top 100 sellers, 62% of the top 1,000 sellers, and 52% of the top 10,000 sellers. Thanks to FBA many of the sellers on Amazon.ca marketplace are not based in Canada, as it enables international sellers to offer the same two-day shipping guarantee. From the customer point of view seller's business location is irrelevant as long as they are using FBA.
On avg 82 products listed by sellers using FBA vs. 11,967 by those who don'tOn average a seller has 5,738 products listed for sale. Those who use FBA have 82 products listed on average, much less than those who don't use FBA at 11,967 products listed. This is because listing products when not using FBA can be done cheaply, while FBA requires physically sending those items to Amazon. This is further explored in the products listed by Amazon sellers report.
Most sellers sell in Electronics category28% of the top sellers have their main category as Electronics. Other popular categories are Home & Kitchen at 16%, Clothing & Accessories at 8%, and Toys & Games at 7%. Top Amazon.ca Categories has the full list of top categories.
360,088 feedback reviews in a monthAll sellers received a total of 360,088 feedback reviews in a month. Top sellers accounted for 89% of that. There were more reviews than the average number of feedback reviews received monthly during the last 12 months. We use this change in feedback reviews number to determine trending Amazon.ca sellers.
What Do You Meme, LLC with 275% feedback increase at the top of trending sellers listDuring the last month What Do You Meme, LLC increased their feedback received by 275% from the month before. They are at the top of the trending sellers list. They are currently ranked 67th overall. Other trending sellers have also increased their feedback reviews: Tee stars by 216%, Prestige Beauty Solutions by 161%, CafePress CA by 153%, U-geek by 127%, and Wordery Canada by 120%.
This report was last updated on . All metrics mentioned are calculated by our proprietary technology allowing us to collect data and analyze e-commerce marketplaces.