How We Rank eBay Sellers

There are millions of sellers on eBay marketplace. Thus we find it interesting to discover the best performing ones.

For the sake of context is the most active, and thus largest, marketplace with 35,292,934 feedback reviews received among all sellers in a month. This is 18% of the 191,911,569 feedback reviews on all eBay marketplaces. Second largest is marketplace which received 26,814,911 feedback reviews. Third largest is marketplace which received 25,312,133 feedback reviews. We use the number of feedback reviews for ranking eBay sellers.

Feedback reviews isn't a direct representation of sales volume, but it allows to compare sellers to one another. We calculate how many feedback reviews the seller has received in a month, a year and during their lifetime on eBay. A seller with 15th rank overall is receiving a consistant amount of feedback relative to their sales, so if their rank drops to 25th - either the competition has improved quickly, or the seller sales have slowed down.

eBay has not made it public how many customers leave a feedback review, but we estimate it to be somewhere around 15-35%. This ratio does vary a lot depending on the category, product price, etc. This makes estimating sales figures for each seller hard, as they could be having 5-100x as many orders as they have feedback reviews.

Any seller with a rank under 100,000 should feel extremely proud! They are one of the top 5% eBay sellers.

This report was last updated on . All metrics mentioned are calculated by our proprietary technology allowing us to collect data and analyze e-commerce marketplaces.

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